Macheads101 was originally made by Jon Loeb and Garrett Love because Jon and Garrett wanted to have a tech-only YouTube channel.   They hadn't uploaded any videos until later when Jon invited Alex to join Macheads101.

Jon and Alex met each other because they both went to a tech camp were they learned much about computers.  At tech camp, Jon and Alex would often get into trouble for acting negatively towards the computers.

Jon and Garrett were friends because they were both attending the same school.   They worked on developing websites together and shared a deep passion for Apple Inc.  Garrett and Alex never actually met each other in person until Jon later invited them both over, but talked online quite often.

A while later, Garrett wanted to leave Macheads101 because he wanted to have more time to himself.  Alex was pleased with this because in his opinion Garrett had never made any good videos.  The Macheads101 password was changed and Garrett was locked out.

Later, Alex and Jon decided to let Garrett back in.  Soon after that, the Macheads101 password for YouTube got changed and Alex and Jon were locked out for a whole night.  This night Alex wanted to have some power over Macheads101 in case Jon had changed the password and was going to change all of their other passwords, so he changed their website password.  Eventually after a lot of arguing, Alex and Jon came up with a new password, and set it for their website. They said Forgot Password on YouTube and got control over their YouTube account again.  They then told Garrett their new password.

Alex and Jon never accused Garrett of changing their password, but suspicions led to them changing the password and not telling Garrett.

In sixth grade Jon figured out that Toviah Botwinik, his friend from camp was an artist and animator. Toviah would sometimes make Macheads101 videos on Adobe Flash and Adobe After Effects. Around this time, Jon thought of a great idea: tricking Alex and Toviah to work together to make iPhone apps, thereby making him a billionaire. Jon invited Alex and Toviah to his house, and they started working on Hard Button, which is now on the App Store. Eventually, Jon registered his iTunes developer account and named the company Jitsik. Macheads101 and Jitsik both contain the same people.

Today, Alex, Jon, and Toviah run Macheads101 without the help of Garrett.